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The Brand

Dutchboy Waffles is a traditional stroopwaffle company based in the UK. They pride themselves in being made from organic ingredients, whilst trying to be completely sustainable and keeping their hand-made waffles to delicious their customers. With a relaunch post-pandemic, they were looking for a new modern way to fit into social trends and consumer shopping patterns. They already had the quirky logo but wanted their brand brought to life via social media and suitable for DTC sales.

Our Services

We began with our conversation about the future, ‘where do you see this going?’, ‘Who do you want your product to end up in the hands of?’, ‘What do you want to do to combat climate change?’. From there we developed a product strategy for DTC sales, implemented social media structures, and developed an audience-friendly website. From designing their packaging to their social feed and launch strategy we have helped bring their brand to life and built a foundation for the marketing of their products.

See below our designs for their branding through to their social feeds or click here for Dutchboy Waffles Instagram

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